jon novak
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L.L.Bean Pitch work

This is some of the pitched-and-ditched work vying for L.L.Bean’s creative agency-of-record contract. While we did in fact win the account — with what the client called “the most impressive creative presentation he’d ever seen” (mind you, he’s manned the helm of some of the largest corporations in the world) — a lot of great work ended up casualties of the greater cause. This is their story.

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